Turn these strategies into your success story -- they'll more than pay for your trip to the Mega-Conference

Lana Champion, Casey Hester and Maggie Louie
Lana Champion, Casey Hester and Maggie Louie
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"Success in the digital space requires constant training and evaluation," says Lana Champion, vice president of sales and marketing of Times-Union Media in Jacksonville, Fla.  "We've tried just about every sales model and are getting close to the right structure and solution set for sustained growth."

Successful operators will share what is allowing them to break from the pack to get top digital ad dollar performance, at the Key Executives Mega-Conference, Feb. 23-25 in Orlando, Fla.

On Thursday afternoon, Feb. 23, hear "Driving Digital $$$ Success" strategies:

  • Lana Champion, senior vice president, sales & marketing, The Florida Times-Union, on key tenets for driving explosive growth in the Jacksonville, Fla., market amidst intense competition.
  • Casey Hester, senior vice president/operations for Journal Communications, talks with Maggie Louie of Dev/Con Detect about revenue gains in the form of stopping revenue losses from ad-skimming fraud. If you are using a third-party developer to manage your site, hear what to look for in your own operation.