News from our sponsors and exhibitors

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Mega-Conference sponsors and exhibitors are invited to submit their news to cindy@snpa.org.

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Case Study: Santa Barbara News Press

In Santa Barbara, Calif., where the median price for a home is over one million dollars, real estate is an even hotter topic than it is in most communities. The Santa Barbara News-Press is therefore very attentive to their Sunday real estate section. In February 2004, the News-Press became Classified Concepts' first client, redesigning their real estate section to incorporate a dynamic Open House Locator MapREAD MORE

For information about the maps being used, contact:

Charles "Mike" Kline, senior sales manager at Maps.com: Mike.Kline@Maps.com or (813)-344-6682.


Adpay reveals a new website

In advance of the fall conference season, Adpay has released a new look and feel for its website, www.adpay.com. Designed in a mobile-friendly format, it quickly answers key questions about Adpay solutions in a responsive, approachable design.

The site features highlights of the Adpay suite. This includes the exclusive Memoriams network for obituary self-serve by funeral directors, both locally, and in over 3,000 newspapers around North America. In addition, the industry's first person-to-person e-commerce marketplace platform, Click-N-Buy Classifieds and the new We Remember collaborative memorial by Ancestry are also showcased, complete with user testimonials.

It is now easy to connect with Adpay via the many contact buttons placed throughout the site. Adpay team members also are introduced under "About Adpay." This allows you to get to know a little more about the people its partners interact with every day. Creating a We Remember memorial for a family member or friend is also available directly on the We Remember page.


BlueVenn completes acquisition of media analytics and marketing specialists LEAP Media Solutions

BlueVenn has announced the purchase of LEAP Media Solutions (LEAP), a provider of customer analytics and marketing campaign services for the US media industry.

LEAP has been utilizing BlueVenn technology effectively for five years, to provide media publishers with tailored data analytics and marketing campaign capabilities through a shared-hosting model. This has enabled independent publishers with limited marketing resources the same sophisticated marketing capabilities as major publishers and media, without investing in technology systems that may otherwise be out of reach. READ MORE