Local media companies are using their audience, content and brand to open a huge new market through local ticketing. At the Key Executives Mega-Conference, find out how ticketing can generate new money, drive email growth and diversity your brand and company.
During a presentation on the Mega-Conference Solutions Stage in February, Deborah Fellows, president and founder of GeoTix, will share real numbers from local media so attendees can see exactly how ticketing can generate new money, drive email growth and diversify their brand and company.
She says: "Local ticketing is rooted in the local media company's brand and mission and each sale opens up opportunities beyond ticketing with local organizations.
"In addition, local media companies are all looking at products that chase people around the internet, far away from our brands, hoping to score an email address to start a conversation. Local ticketing allows local media to have a successful relationship with a customer, make money doing it and end up with an email address to start a dialogue."
The Mega-Conference will be held Feb. 26-28 in San Diego, Calif.
Register for the Mega-Conference
Learn about TEAM DISCOUNTS for newspapers that bring more than one person to the conference.
View the full list of Solutions Stage presentations
Our presenter:
Deborah Wyatt Fellows is the founder of Traverse, Northern Michigan's Magazine, an award-winning regional magazine now in it's 38th year, and the president of MyNorth Media which produces a dozen more publications, an e-commerce site ShopMyNorth, and MyNorthTickets. MyNorthTickets was Fellows' inspiration for GeoTix, an independent company now operating as a SaaS that supports ticketing sales for local media companies looking to grow revenue, collect emails and extend their brands.
The Key Executives Mega-Conference is a joint effort of the Inland Press Association, Local Media Association, Southern Newspaper Publishers Association, News Media Allliance and the California News Publishers Association.
In its eighth year, Mega-Conference attendance ranges from 700-900 attendees. Most of the attendees are owners, publishers, digital officers or revenue officers of media operations with both print and digital assets, serving their local communities. A sizable trade show is associated with the conference.
Register for the Mega-Conference
Learn about TEAM DISCOUNTS for newspapers that bring more than one person to the conference.